My Story and Experiences
From Creative Experiences to SEO and Digital Growth
I started my journey by working on creative projects that helped brands communicate better online. In the beginning, my focus was on video editing, graphic design, and social media content. I enjoyed creating visuals that caught attention, told a story, and made brands look more professional. Early experiences gave me a strong understanding of branding, audience engagement, and digital content creation.
As I gained more experiences working on different projects and content types, I realized that strong design was only one part of the bigger picture. A brand could have great visuals, but if people could not find it online, growth remained limited. That realization pushed me to explore search engine optimization, content strategy, and website improvement.
Through hands-on experiences in SEO, content marketing, and digital strategy, I learned how businesses can improve their online visibility and attract more qualified traffic. Today, I combine my creative background with practical SEO experiences to help businesses build a stronger online presence and achieve sustainable growth.
What Shaped My Work
Before I worked in digital marketing and SEO (or have any experiences), I spent time running a small local business selling anime merchandise and collectible figures. Managing a shop in our local area taught me early lessons about customer behavior, product demand, and what makes people excited to buy. My experiences with product sourcing, marketing posts, and daily operations, helped me understand how small businesses actually grow.
After the experiences, I joined Tap White Label where I started as a graphic designer. My role focused on creating visuals for different clients, from social media graphics to marketing materials. Over time, I transitioned into a social media manager role where I handled content planning, posting schedules, and audience engagement. Which, appointed me to become the head of marketing. Not bad for a person with little experiences.
While working there, I became curious about how websites and content rank on search engines. I volunteered to learn more about SEO and began helping with optimization tasks. Through testing, learning, and applying SEO strategies, I was able to help one of our clients improve their rankings and visibility online. The experiences showed me how powerful SEO can be when it is applied correctly.